Go Girl Hair Care

Archive for January, 2010

Another Fresh Egg designed and opimised website has just been launched!Curlformers ® are a very modern twist on the traditional hair roller and can be used to create gorgeous, glossy curls without subjecting hair to harsh heat and damage usually associated with using styling irons.  They can be used at home or by professional salons.  They were introduced to the US market in 2008 by Hair Flair Ltd in conjunction with Sally Beauty Supply, the world’s largest retailer of professional beauty supplies.

Fresh Egg completed web design for the project in record time as the site had to be live for the Christmas gift market.It is now embarking on an aggressive SEO campaign to assist the site getting good positioning in Google SERPs. Web design incorporated a lively, colourful and fun feel that reflects the nature and character of the product.Content is equally lively and multi-media with detailed product descriptions, full instructions and FAQs, style ideas and a selection of demonstration videos in English, German, French, Spanish and Japanese.  The site aims to be an entertaining and informative online shopping experience for “girls who want curls”.

As part of the overall website design from the outset, Fresh Egg also implemented a WordPress blog.  This offers fresh site content that allows an informal sales approach as well as conveying useful information in a context that is in keeping with the tone of the product and is extremely SEO friendly.A blog also delivers organic inbound link opportunities as well as interaction with social sites like DIGG that will build quality organic links with long term search effectiveness.

Since their original launch in the USA, interest in and demand for Curlformers® has been quite incredible, with fans uploading videos to YouTube to show styles and curls they have been able to achieve. The rapidly increasing demand for Curlformers from around the world persuaded the company increase production capacity in order to make Curlformers ®more widely available.

Many women like to copy the hair styles of famous women especially the beautiful actresses in movies, or those who are well-known singers and artists. They like perhaps to imagine that they are as beautiful or as talented as the famous personalities whose hair styles they like to follow. The vain ones like to be mistaken for the famous stars, as when people view them on their back views and mistakenly believe they are the stars themselves. They get extra excited when people commit these mistakes, stirring up the vanity of the hair style copycats no end.

These vain women look up the famous stars that they want their hair stylists to copy from the many magazines the hair styling parlors keep with the latest editions, because they always have women customers who look for these magazines. If the parlors do not have the fashion magazines, some women even shun going inside them and go to other parlors instead. Parlor owners therefore strive to have the latest issues of the fashion magazine, so they do not lose the business of women who like their hair styles to be copied from the hair styles of the famous women.

Aside from the magazines in the parlors, the hair stylists themselves are up to date with the latest hair styles, clipping pictures of the latest who’s who in hair styling among the famous celebrities. An average hair stylist whose job has been in the parlor all the time may not know anything about the war in Iraq, but you can count on her to recite verbatim the names of the famous names in the world of fashion when a client asks for the information. Why, because young women are coming in looking for celebrity styles for their prom hairstyles.

If you as a man also have your haircut done in a parlor (many parlors have now this dual service of a barber shop for men and women) you will get the surprise of your life how the hair stylists in the parlor can be so familiar with the names of foreign personalities. And yet they do not even know the name of the local mayor. They of course reason out that what do they care about local politics, after all their bread and butter depend on what they know of the famous celebrities in the fashion world.

Knowing the names of the local politicians will not earn them the money they need for their families. They are aware that the politicians come around to the parlor only when they are campaigning for votes for the position they seek, as in the case of a candidate for the mayor ship of the city who remembers them only at election time. Some hair stylists even will vote for Oprah Winfrey anytime for mayor of the city; they do not much anyway about the local candidates, but they do know well famous personalities like Oprah. Of course, a hair style copycat supports these views of her hair stylist, especially when they talk about these things during the time the hair stylist works on her hair; she has to agree, lest the hair stylist makes a shabby job on her hair.

Hair color correction is a big money maker in salons nationwide. The reason: over-the-counter hair coloring products have given consumers the impression that hair color is easy and exceptionally affordable. One trend at a professionally-colored model on a commercial or glossy magazine page, and several public clamor to the closest drug shop to pay for a $5 box of color with the hopes of receiving a $50 salon fashion.

The results are frequently disastrous, and it can take hundreds of dollars to proper a hair color trouble that could have been prevented with just a short bit of experience and planning.

The largely common trouble seen with hair coloring at home and in salons is choosing a hair color that is too light for the ordinary shade of hair. Realistically, color be able to only lighten hair beautifully by some shades. If you go several lighter than some shades, you require to choose a high-lift product such as bleach or else a skilled highlighting procedure. Failure to do this frequently results in hair color that is much also brassy otherwise even orange.

Word to the wise: high-lift hair coloring should simply be performed by professionals. The controlled chemicals used in the practice, if used incorrectly, be able to solution in irreparable injury and/or else chemical burns on the scalp and skin.

A different hair color mistake that is seen fairly frequently is choosing a color that is also dark. tremendously dark hair color can be the generally challenging to proper because dark color can truly stain the cortex (inner layer) of the hair, making it almost impossible to lighten. Again, avert choosing hair colors that are more than any shades darker than your own to stay away from a costly cortex stain.

When it comes to choosing the proper shade of hair color to use, pick tones and shades that flatter your skin tone. Choose temperate shade of hair color (reds and hot browns) if you look principal in hot-colored clothing such as reds, pinks and oranges. Choose a cool shade (beige, pale blonde highlights and neutral colors) if you look important in blues and greens.

As you be able to recognize, just a small bid of planning and experience can save you from costly hair coloring disasters. And by making an informed decision previous to you purchase hair color, you will not just save money, you will too save your hair from needless damage.

Hair color is a chemical, and every period you chemically process your hair, you injury it to some extent. The damage can be minimal, as is usually the case with high-end professional hair coloring systems, or can be mad. And every period you utilize hair color to proper a trouble, you are injurious your hair even more.

Here are simply a few tell-story signs that your hair has been over processed with hair color and other chemicals. 

“    The hair is limp and dull, and no number of styling can deliver back its luster and bounce.
“    The hair color has faded dramatically, and you are left with brassy and banded hair color. (Banded hair color is evident by the sudden change of hair color along the hair shaft. For case: the hair may be dark until concerning 2″ from the scalp where it turns a brassy orange.)
“    The hair is exceptionally dry and brittle. When it is wet, it is almost impossible to comb it with no causing breakage.

You can prevent damage to your hair caused by hair coloring by taking the identical precautions suggested for choosing the correct hair color. Choosing the proper hair color reduces the amount of color applications, therefore, falling the probability of your hair becoming over processed.